We've been in business since 1997, promoting different industries using our specialized techniques. We were under a different name that has evolved into Basis Solutions. The word BASIQ is actually an acronym for the following words: Business, Applications, Solutions, Innovation, and Quality. Each of which represents everything our company is based on to help our clients.
Is your Pittsburgh web site considered as another advertising dollar?
It sure is! But, it's an advertising dollar well spent that will bring customers to your business costing much less than advertising with any other mediums.Today, many folks are in need of solid Pittsburgh web design that can bring customers right to their door. While we can agree many web sites are aesthetically pleasing with modern color tones and animated graphics. To us the main purpose of a web site is to not just tell all about your business, but to convince your visitor they have found the right choice. Truly this is good web design because just like advertising, we all seek a return on investment.
Pittsburgh Web Site
What is a Web Site Purpose?
Pittsburgh Web Design should be planned with a purpose; that is a purpose to position your business in the right areas so your visitors can find you easily. All good web designs take time to put together, which can translate into a high cost of developing a pleasing web site to the business owner. But in reality what is at stake is the success of a Pittsburgh web site that can work on its own attracting new customers to the business daily.
Pittsburgh Web Design

Are you planned for positioning?
Positioning is about making an attractive offer to your visitor by creating a positive and unique web site identity for your business and it's services. Positioning is extremely important to distinguish your web site from your competitors. Today, there are hundreds, even thousands of Pittsburgh Web Sites in existence, and with still many more popping up every day. So just like placing an ad, to stand out, your web site must be unique in character to achieve the correct positioning.
The Pittsburgh web site appeal?
One of your Pittsburgh Web Site purposes is to keep your visitor interested, even if they are not ready to buy. You know you product inside and out don't you? Do you really believe all your visitors want to know about all your produts and services? You should provide web site articles about your products and services, experiences, problems, etc. While you may not enjoy writing about your products on your web site, in many cases your visitor found you because you just may have the product and have a similar opinion on solved problems that may have occured in the past. Get ready to give your customer web site knowledge about your products and services.
Web Design
Business and Pittsburgh Web Site Perception :
The bottom line with Pittsburgh Web Design is perception of your business. How your web site will be perceived as different from your competitors web site is in the minds of your targeted customers. Positioning a web site affects every aspect of your communication between you and the customer. Again, there are hundreds of magnificent web sites with beautiful graphics, glorious colors, and a terrific layout. But the real question when all the fluff is put aside in the Pittsburgh web site arena is: Do you want your web site to be the "same-old web site" just like everyone else?
Pittsburgh Web
What should a web site do ?
A web site is similar to a brochure, but with more content that makes a proposition to the visitor: Buy this product, and you will get our fantastic service with the product. Your web site proposition must be unique, where something your competition just doesn't promote or doesn't have. Today, more businesses are beginning to realize how their Pittsburgh web site is more than just a mere collection of fancy graphics, it is an amazing mechanism to increase awareness about your business, which converts into an increase in revenue.
Good Pittsburgh Web Sites
Web sites are just like books, right?
Many believe web sites are like books; you start at the beginning of the web site and find your information just like searching through the table of contents on all web sites. The problem is, search engines see web sites just a little different than you do. Without the search engine, web sites would not be found unless your visitor knew your Pittsburgh web site address. The easiest way to understand the basics of a search engine and your Pittsburgh web site is to think of a phone book and your phone number. In our example your phone number is your web site. The phone book is the search engine. When a prospect contacts you by finding your phone number through the phone book, they have completed the task to find you. The same concept can be applied with a search engine; search engines must exist to list your Pittsburgh web site. In addition your business may be listed in several areas of the phone book, the same is with web sites pages in a search engine. If your Pittsburgh web design is made just like a book, with a front and back, you may actually loose more prospects on your web site.
Advertising Pittsburgh Web Site Strategy
I thought once you put a web site up, they will come!
If we went back in time, our answer would be yes you can. But today, there are thousands of web sites well established on the internet already. By using our methods, we're able to put your Pittsburgh Web Site on the road map.
Good Pittsburgh Web Site Promotion
So how do you advertise my Pittsburgh Web Site?
When you are speaking about your Pittsburgh web site, the kind of web site advertising we focus on is to get your web site noticed on the first page of a search result. We know you have used a search engine such as google, Yahoo, MSN, etc. The result is after you type in something and get a list of web sites. While you can have a great Pittsburgh Web Design on your hands, promoting your web site is a much tougher job to accomplish. Part of our research involves detailed research to find out what your customer may enter in the search engine to find your Pittsburgh web site and products or services on your Pittsburgh web site. If your web site cannot be found, another web site will take the place where your web site could be listed after a seach engine web site query result.
Pittsburgh Web Site Promotion
Promoting your web site takes time
Our Pittsburgh Web Site promotion techniques are proven, but it takes time for you to see our results. We have many web sites, many that serve the entire United States and are found easily by thousands of new visitors every year. If you are serious about promoting your web site, and seeing your investment pay-off over time, we encourage you to please contact us to discuss your options.
On average in about four to six months, your Pittsburgh web site is listed in the major search engines. We have certain techniques that we use on a daily basis to make sure your Pittsburgh web site will do well to attract new sales. Even if you select someone else for Pittsburgh Web Design, we still can help you with the promotion of your web site.
Pittsburgh Web Site 101 |
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My Pittsburgh Web Site Pictures take forever to see on my site : A few years ago when digital cameras first came out, you wouldn't have to worry about converting your Pittsburgh web site pictures. Pictures on your Pittsburgh web site must be converted into smaller files.
How do I know if my Pittsburgh web site is improved? In addition to your web site, we also add our own web site code to measure the traffic on your site. We focus on specific areas of your web site.
Once you get my Pittsburgh Web Site Exposed, do you have to maintain it? Yes, we offer affordable maintenance plans. If you don't have us maintain your Pittsburgh Web Site, make sure you maintain it frequently.
Can my Pittsburgh web site use Pay Per Click Advertising? Yes, but pay-per-click advertising is just like any other advertising; there is no guarantee.
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